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Do you feel that car insurances are expensive while you consider yourself a good driver ?

The real problem is that traditional car insurance is fundamentally unfair. Unfair because half of what you pay is not used to cover your own accident (think of it 5 years of insurance could not cover the cost of your vehicle). What you mostly pay for are the accidents of all the other insured members. In other word, even if you don’t have accidents, you pay for the accidents other people have. Good drivers pay for bad drivers, THIS is unfair.

What if there was one new and radically different car insurance that offered fair prices to drivers ?

Introducing ROOT, a revolutionary fair car insurance for good drivers
How does ROOT work ? Since extra cost comes from bad drivers, ROOT simply refuses to insure them ! That’s right. With only good drivers insured by the same company, the risks and the costs are reduced by half. BY HALF

ROOT allows you to save up to 52% on your current insurance premium !

On average this represents a saving of $784 per year, every year !

That’s not all, as a ROOT member :

Amazing! But how does ROOT figure out which drivers are bad and which are good ?

That’s where ROOT technology enters!
Thanks to the accelerometer, gyroscope, GPS and other high tech component of your smartphone, ROOT was able to create a mobile app that determines how good of a driver you are.

For a test drive the steps are simple :

1. Download the app



2. Use it for 2 or 3 weeks while driving, the time required for the AI to figure out your profile.

3. Receive a great quote for your yearly subscription.

What does the app measure exactly ?